Analysis

Analytics in Retail

The retail sector has seen considerable change in this uncertain economy. Highly informed and more demanding customers are challenging retailers to consider new ways of tapping into their data to answer the “crunchy questions” that can hold the key to improving performance.

deloitte watch industry study

Insights

The Deloitte Swiss Watch Industry Study 2013

Time for the future

Welcome to the second Deloitte Watch Industry Study. Building on last year’s success, more than 50 senior industry executives participated in this year’s survey which was based on personal interviews or an online survey.

The study highlights the views of watch company executives on the key challenges and opportunities facing the Swiss watch industry.

Download the report

The Deloitte Swiss Watch Industry Study 2013

After several years of extraordinary growth, fuelled by rapidly increasing demand from new markets, particularly China, Swiss watch exports have entered a period of slower growth. Yet the fundamental growth drivers for the Swiss watch industry remain in place: increasing demand from emerging markets, new customers from some mature markets, as well as sales to foreign tourists eager to buy watches in Switzerland and other European countries.

Key features of this year’s survey show industry executives being the most optimistic for growth at the high-end of the watch market. Support for the Swiss Made legislation has become even stronger. Innovation, notably in product design, distribution and marketing, is expected to continue to be a key focus. The survey also shows a shift away from concerns about demand and the strong Swiss Franc towards supply-side risks, primarily the shortage of skilled labour and availability of components, which many expect to create significant challenges, particularly for the small independent brands.

However, the main sentiment from Swiss watch executives is that of confidence that their industry will continue its extraordinary success story.
 

More topics

Services

Consumer products

Consumer behaviour and demographics are rapidly evolving and having a strong impact on the competitive landscape, driving changes in channel mix, new players and innovation. 

Key contact

Howard da Silva

Managing Partner

Key contact

Karine Szegedi

Partner

Key contact

Jules Boudrand

Senior Manager

Submit RFP

Submit via our online form

Contact us

Contact us via our online form.

Careers

Life at Deloitte

What is great about the people? Each person is unique and valued for that, among the best and brightest in the business, and takes pride in his or her achievements and the success of others.