Lars is a Partner at Deloitte Digital leading the Digital Foundry & Operations Practice of Deloitte. He also serves as Lead Client Partner and Lead Alliance Partner for Alphabet/Google.
He focuses on delivering and running digital transformations across marketing, commerce, sales and service. In a world of ever-shifting consumer demands and unprecedented dynamic change, he supports clients in implementing and operating digital platforms ensuring their organizations have the right skills, resources, and budget to adapt and thrive.
Lars has more than 25 years of international business experience as a senior executive in the retail & telecoms industry and as a management consultant.
