The insight economy
Big data matters - except when it doesn't
If you are trying to determine whether big data is a big distraction or if it should be a cornerstone of your strategy, this guide is for you. Find out what happens when you crack big data.
If you’re ready to skip past the paradigm-shifting, game-changing clichés about big data and get to the stuff that matters – how it can help you improve what you’re doing today - this guide is for you.
For a lot of executives, big data is the land of false promises and lost dreams – another overhyped trend in a long line of trends-that-weren’t. There’s definitely enough hype to give anyone a headache. Some say it’s a key to competitive advantage. Some worry there could be more risk than reward. And some believe big data can be tackled simply by buying new hardware and software.
This guide was developed to help business leaders sift through the swirl of competitive perspectives.
For some companies, big data may be an important or even central component of their strategy. For others it could be an expensive distraction. Where your company may fall on that continuum is a function of how your company answers the following questions:
- What is big data – and why you should care
- How big is enough?
- What are the performance payoffs?
- What are our options for action?
This guide was designed to help you understand where big data fits into your strategy.
The evolution of insights
Analytics is a powerful tool that can help real businesses gain the hindsight, insight, and foresight needed to solve complex problems that seem intractable. Its uses are myriad, and its applications span the enterprise.
Through the industry lens
Analytics coupled with industry knowledge can be the key to a winning edge.
Life at Deloitte
People make Deloitte one of the best places to work. What’s great about the people? That’s an easy answer. They are exceptional. Each person is unique and valued for that, among the best and brightest in the business, and takes pride in his or her achievements and the success of others.