Formula for Growth: Innovation, Big Data & Analytics | Deloitte US | Consumer

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Formula for growth: (Innovation) Big Data & Analytics

New opportunities for growth emerging

This “new normal” will require strong analytical competencies to harness the value of Big Data for improved collaboration, efficiency and effectiveness. Companies must focus on evolving their analytical maturity in addition to developing capabilities around rapid experimentation and trial and error. Remaining agile will be essential for handling this “new normal.”

The full research report provides a summary of key conclusions and recommendations from the culmination of more than ten months of research on this industry opportunity. The research effort was the by-product of a true collaboration between the Grocery Manufacturers Association (GMA) member firms, GMA Information Systems Committee and Deloitte Consulting LLP (Deloitte), with contributions from numerous thought leaders from business and academia.

The broader research study is available only to GMA members through the GMA website; all may download executive highlights from this study. 

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