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July 23
11:00 AM ET | 15:00 GMT
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Digital strategy: Surviving in the era of retail's digital divide

Many retailers are dramatically underestimating the influence of digital on in-store sales. Furthermore, they are caught in the digital divide of making investments in digital that primarily support their e-commerce business rather than their brick-and-mortar business. Learn how retailers can leverage digital to create moments that matter for their customers along the purchase journey.

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