From financial market transactions to social network chats to radio-frequency ID tag signals, the sources of big data are varied and growing. Learn why businesses are looking to big data as a competitive advantage.
The big data boom: Disruptive trends for consumer products CMOs
How can consumer products CMOs use analytics to deliver tangible and timely value for their organizations?
Solutions designed for action
Our targeted analytics solutions are designed to help organizations make smarter decisions–today.
Analytics in Action: Customer
Turn customer and prospect demographic, transaction and preference data into actionable insights.