2014 global risk survey
What’s your company’s reputation worth? If the more than 300 business executives who participated in our global study on reputation risk are correct, a company’s reputation should be managed like a priceless asset and protected as if it’s a matter of life and death, because from a business and career perspective, that’s exactly what it is. The Reputation@Risk survey report examines what organizations around the world are doing to get in front of this critical issue.
Deloitte's new survey report examines how companies view and manage reputational threats and opportunities, featuring in-depth, insightful interviews with executives from leading global companies.
Explore the survey results to understand:
- What risks are the primary drivers of reputation risk – and how prepared
companies are to deal with them
- Who are the most important stakeholders for managing reputation risk
- How companies are both overconfident and underconfident about reputation risk
- Where companies are focusing their efforts – today and in the future
Explore survey data specific to your organization
The interactive Reputation@Risk survey tool was designed with you in mind. It gives you the option to filter the global survey data by industry and region. Is your reputation at risk? Take the built-in R@R quiz and see how you stack up against those companies around the world who participated in our study. It takes about 60 seconds, is totally anonymous, and the results are generated instantly.
Key findings infographic
About the survey
The findings in this report are based on a global survey conducted in the spring of 2014 by Forbes Insights, on behalf of Deloitte. It includes insights from more than 300 respondents from the Americas (34 percent), Europe/Middle East/Africa (EMEA) (33 percent), and Asia Pacific (33 percent). Nearly all respondents were C-Level executives (126), board members (13), or specialized risk executives (169). Surveyed companies came from all five major industry sectors (financial services (FS), consumer/industrial products (C&IP), technology/media/telecommunications (TMT), life sciences/health care (LS&HC), and energy/resources (E&R)).
Additional detailed insights were obtained from personal interviews with executives from eight leading companies, with a balanced mix of representation from major industries and global regions.
Reputation@Risk survey video
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