Amplify the Value of Social Signals Across the Business | Deloitte US | Technology, Media & Telecommunications


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Corporate leaders can amplify the value of social to the business

Come together, right now

Listening services are almost old news. Not that social signals aren’t useful; they certainly are. But, the real value of social signals to a company depends upon its ability to gain, and act on insights ahead of the competition.

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Finding the value of social

Companies that figure out how to integrate social analytics into the decision-making processes across the enterprise first will be well ahead of the competition in removing unknowns and moving the needle on business performance. The value of social signals to a company depends upon its ability to gain, and act on, insights ahead of the competition. Social can have a direct impact on business performance metrics when the data scraped from blog posts, Twitter feeds and social media platforms is combined with other external and internal data sets.​ Read more in the Financial Times article on this topic.

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