Asia-Pacific commerce report

Analysis

Asia-Pacific commerce report

Understanding commerce trends and business perspectives across the Asia-Pacific region

Commissioned by Sitecore, this Deloitte Access Economics report aims to understand commerce trends and business perspectives across the Asia-Pacific region and to present recommendations and an action plan for commerce success.

The commerce journey is increasingly occurring across multiple physical and digital channels. Businesses have opportunities to interact with potential customers across these channels and it is important that they make the most of each of these interactions.

‘Experience commerce’ is the focus on the end-to-end commerce journey, using the personalisation of content to present relevant campaigns and product recommendations to customers across multiple channels. The end-to-end customer journey and the focus on the customer experience should be at the forefront of business considerations.

This report, commissioned by Sitecore, aims to understand commerce trends and business perspectives across the Asia-Pacific region and to present recommendations and an action plan for commerce success.

The analysis in this report draws on the findings of a survey of over 1,000 businesses located in the Asia-Pacific region (including Australia, New Zealand, Japan, China, India and Singapore) with over 250 employees, as well as case studies with Sitecore customers.

Published: February 2018

Asia-Pacific commerce report
  • Contact us
  • Submit RFP
  • Our solutions

    Progress your business growth and development

    Take a look at the products and services we offer.

    Deloitte Access Economics

    Deloitte Access Economics offers a full suite of economic advisory services including economic forecasting, modelling, analysis and advisory services to help our clients plan for the future, understand the implications of major decisions, and navigate the complexities of economic policy.

    TMT analysis and policy

    Deloitte Access Economics helps clients to understand the complex challenges brought about by the digital economy including the impact on business, government and the broader economy.

    Economic analysis and policy

    Economic modelling helps businesses quantify their impact on and contribution to the economy, and provides a basis for assessing business and policy settings to support decision making.

  • Our latest reports and thought leadership
Did you find this useful?