Unlock hidden value
In the knowledge economy, assets that are underpinned by intellectual property are pivotal to competitive advantage. IP assets - such as technology, data and brands - have massive upside potential, but are extremely complex, and can be vulnerable.
It’s not just tech companies that rely on IP to drive growth. In a digital environment, strong IP can protect incumbents from disruption. Yet most companies have capability gaps in the strategic management of IP assets.
Poor visibility of IP value compromises corporate strategy, investment decisions and risk management. In particular, the extent and rate at which tech IP can create value means that misjudgements can result in painful lost opportunities, impairments and erosion of market share.
Deloitte’s M&A, Tax and Consulting services are supported by specialist tools that provide an integrated understanding of the economic, legal and technical characteristics of IP assets. This ensures that clients can leverage their IP through effective strategy, transactions and structuring.
Our IP Advantage provides 360˚ visibility of the economics of IP assets. It helps organisations quantify and monetise IP - to unlock hidden value and realise competitive advantage.