A Transparent Tomorrow

Privacy management is being challenged by rapid technological advancements and significant regulatory reforms. Organisations, businesses, and government entities must quickly adapt their practices to meet evolving consumer expectations and stringent privacy laws. With so much at stake, how do they navigate this complex landscape and align their strategies with future demands?

In this year’s Privacy Index, we examine and explore:

• AI and ADM Management Practices: How leading Australian organisations manage AI and ADM across 10 key industries.
• Consumer Attitudes: Insights from a survey of 1,000 Australians on their views towards AI, ADM, and customer profiling.
• Trust and Expectations: Which industries Australians trust most with their personal information.
• Regulatory Impact: How the upcoming Australian Privacy Act reforms will affect organisational practices.
• Actionable Insights: Practical recommendations for organisations to enhance their privacy practices and build consumer trust.

The 2024 Privacy Index aims to foster a safer and more responsible data landscape for all Australians. Together, we can drive positive change and ensure our privacy practices keep pace with technological and regulatory developments.

Download the full report

Explore the findings

Previous editions

• Deloitte Australia Privacy Index 2023 - Data. Whose responsibility is it anyway?
  
• Deloitte Australia Privacy Index 2022 - Every breath you take
• Deloitte Australia Privacy Index 2021 - Seeing beyond the surface: The future of privacy in Australia
• Deloitte Australian Privacy Index 2020 - Opting-in to meaningful consent
• Deloitte Australian Privacy Index 2019 - Trust: Is there an app for that
• Deloitte Australian Privacy Index 2018 - The Symbiotic Relationship: Getting the balance right