Media & Entertainment Consumer Insights 2024

Uncover the Future of Australian Media & Entertainment!

Our 13th edition of Media & Entertainment Consumer Insights takes you on a journey through this ever-changing digital landscape.

Join us as we explore the trends, behaviours, and shifts defining the Australian media and entertainment consumer’s journey in 2024. 

Our comprehensive research features insights from a survey of 2,000 Australians across five generations. This year's report focuses on:

• Media Consumption Habits: Where Australians spend their time and what media they consume
• Subscription Trends: The changing landscape of subscriptions, including numbers, spending, and management
•  News, Trust, and Diversity: Our level of trust in media channels, and how that drives preferences for news and social media
• Audience Engagement: The various ways audiences interact with content and advertising
• Love of Sport: How sport remain a core part of the Australian media experience.

Download this year’s edition to dive deeper into these insights and stay ahead of the curve!
 

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Previous editions

Media & Entertainment Consumer Insights 2023

Media Consumer Survey 2022

Media Consumer Survey 2021

Media Consumer Survey 2020

Media Consumer Survey 2019

Media Consumer Survey 2018