Deloitte Mobile Consumer Survey 2015


Mobile Consumer Survey 2015

The Australian Cut: Life’s smarter than you think

This second annual survey of approximately 2,000 Australian consumers – part of a global Deloitte study of 49,000 consumers spanning 30 countries – provides a current snapshot and unique demographic insight into Australians’ mobile device usage and related preferences.

This annual report provides a unique demographic insight into Australians’ mobile device usage and related preferences, specifically in relation to: smartphone penetration, dependency on devices, network preferences (WiFi/4G/3G), content consumption, payments and retail, Internet of Things/wearables, to name a few. 

The report also contains some global comparisons as the survey was conducted in 30 countries around the globe.

In the Deloitte Mobile Consumer Survey 2015: The Australian Cut, we call out these five trends important for all businesses whether finance, retail, technology or telecommunications.

  • Game of Phones’ – the battle of devices
  • Managing our multi-dimensional lives – Australia’s Social Revolution
  • The need for speed – anywhere, anyhow, anytime - all the time and lots of it
  • Retail Reinvented – shifting ‘down-time’ into ‘browse-time’
  • Grandmas Taking Selfies – and posting.

Register to download the report and find out more.

Deloitte Mobile Consumer Survey 2015
  • Contact us
  • Submit RFP
  • Our Solutions

    Progress your business growth and development

    Take a look at the products and services we offer.

    Technology, Media & Telecommunications

    Read all about the services and solutions we offer the Technology, Media & Telecommunications industry.

    Consumer Business

    Learn more about the solutions we offer to the Consumer Business industry.

    Financial Services

    Our Australian financial services team of more than 500 practitioners has extensive experience in the banking and securities, insurance and wealth management sectors.

Did you find this useful?