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Mundo Corporativo 62

A new look on strategy

The 62nd edition of Mundo Corporativo highlights the importance of adopting a dynamic and flexible strategic vision that adjusts market interpretation and company positioning in order to ensure sustainable growth.

This latest issue also features an interview with John Hagel – co-chairman of the Silicon Valley-based Deloitte’s Center for the Edge and a member of the Singularity University – who explains the need to shift the focus from scalable efficiency to scalable learning.

The magazine's portal has a new dynamic and interactive layout, enabling access to contents such as articles, videos and other features allowed by the digital environment – all in a responsive model for a computer, tablet or cell phone.

Highlights of this issue

Management
Zoom in, zoom out
Adopting a dynamic and flexible strategic vision that adjusts market interpretation and company positioning, whether it is broader or more focused, is critical to ensuring sustainable growth. Short and long-term goals must be under constant review to keep up with changing business environments.

Business                          
Agenda 2020
Job creation and tax reform must be priorities to boost economy and business by 2020, according to companies participating in a Deloitte study with revenues equivalent to half of national GDP.

Technology
Smart business
While many companies are increasingly investing in artificial intelligence to boost productivity, improve customer experience and reduce costs, the gains obtained are still small considering the disruptive potential AI can bring if it is integrated into business strategy.

Financial services
New responses to customers
Digital transformation and new consumer behaviors demand changes in the management models of financial institutions, which have adapted their service structures and have sought new professional profiles to meet the requirements that the moment imposes.

Public sector
Sustainable cities – driven by data
To address the growing challenges of big cities, the public sector joins the private sector to develop new models and innovative solutions based on data and digital technologies. The results? Improved services, more efficiency, better business environment and more quality of life

Retail
The means are not the message
In the phygital world, where virtual and real shopping journeys converge, the platform is not important, the experience is. What matters to consumers is seeing their desires fulfilled, whether in-store or online – it is up to retailers to find a suitable model to thrive in that reality.

Point of view
Scalable learning
For John Hagel – co-chairman of the Silicon Valley-based Deloitte’s Center for the Edge and a member of the Singularity University – traditional methods and business models no longer apply in a rapidly changing world. The key is in shifting the focus from scalable efficiency to scalable learning.

Deloitte Insights
The duct tape guide to digital strategy
​The value of technology is found in the new capabilities it enables for a business, not simply in owning it. As with duct tape, a single technology may elicit many possible strategic moves.

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