Brave New Market
The cannabis industry continues to be a brave new market. It’s moving forward quickly, globalizing rapidly, and entering a new phase of more mature development locally and internationally. It’s a time of rapid change and great opportunity. Our latest content series unpacks both, helping companies prepare for the future and developing strategies to overcome tomorrow’s challenges. It’s time to grow and thrive in this exciting industry.
Watch
We shed light on the modern cannabis industry, the people shaping its direction, and the challenges this Brave New Market faces in the future. Watch our two short documentaries to find out more.
The seed-to-sale cannabis journey
Understand how new technology can be used to ensure quality control at every step of the supply chain as Shoppers Drug Mart and TruTrace explain how blockchain helps them maintain a safe and consistent product.
Pioneering in craft cannabis sector
Take a closer look at the craft cannabis cultivators and the dynamic shifts they’re leading within the industry. We spotlight BC Craft Supply Co., a company helping small-batch growers across Canada join the legal market.
Listen
Our podcast breaks down the business side of cannabis, as we talk to the people shaping the industry today. Tune in and dive into the issues impacting the world of cannabis.
Episode 1: Grow, smoke, eat: The future of cannabis
Jennifer Lee and Deborah Rosati discuss the challenges of Cannabis 2.0.
Episode 2: Professionalizing, diversifying, revitalizing
Jennifer Lee and Deborah Rosati join us again to talk governance and diversity.
Episode 3: Governance, missteps, and scandal
Hear about the highs and lows of cannabis from Rishi Malkani and Bruce Linton.
Episode 4: The first-mover advantage and the future of wellness
Rishi Malkani and Bruce Linton are back as we look towards Cannabis 3.0 and beyond.
Read
Use our quick-read articles to gain a fresh perspective on some of the issues companies should consider as they prepare to thrive in the cannabis industry of the future.
