The Generative AI Dossier

About the Generative AI Dossier

The advent of Generative AI has delighted and surprised the world, throwing open the door to AI capabilities once thought to still be far off in our future. With its remarkable capacity to consume and generate novel outputs, Generative AI is prompting excitement and stimulating ideas around how this type of AI can be used for organizational benefit. Far more than a sophisticated chatbot, it has the potential to unleash innovation, permit new ways of working, amplify other AI systems and technologies, and transform enterprises across every industry.

The Generative AI Dossier is a compendium that highlights 60 of the most compelling use cases across six major industries:

• Consumer (which includes consumer products, retail, automotive, lodging, restaurants, travel, and transportation)
• Energy, resources, and industrials (ER&I)
• Financial services (FSI)
• Government and public services (GPS)
• Life sciences and health care (LSHC)
• Technology, media, and telecommunications (TMT)

For each of these industries, we explore Generative AI use cases that can address enterprise challenges in new ways, permit more and greater capabilities across business functions, and deliver advantages in efficiency, speed, scale, and capacity.

As with any type of AI, there are potential risks. We use Deloitte’s Trustworthy AI™ framework to elucidate factors that contribute to trust and ethics in Generative AI deployments, as well as some of the steps that can promote governance and risk mitigation. Trustworthy AI in this respect is: fair and impartial, robust and reliable, transparent and explainable, safe and secure, accountable and responsible, and respectful of privacy.

To be sure, this collection of use cases is just a sample among myriad other applications, some of them yet to be conceived. As Generative AI matures as a technology and organizations move forward with using it for business benefit, we will likely see even more impressive and compelling use cases.