Branch Network Optimization


Branch Network Optimization


Do your retail branches have the right coverage for your clients and prospects? Does your coverage reflect the client's habits and typical behaviour? Is it possible to predict a change (reduction/expansion) in the branch network?

Decisions around location selection of new branches are not often driven by data and analytical approaches. This results in underperforming branch networks.


Deloitte’s Branch Network Optimization is an analytical tool that allows our clients to have an overview and monitor their branch network.

This tool can also assist in analysing the most suited product portfolio for specific branches and their specific customers. A catchment area is drawn for each branch, as well as groups of complements and supplements. This helps the client with additional insight into their sales strategies, sales targets and localized incentive systems.

Our real-time dashboard allows management to monitor changes daily and react to these changes promptly.