Tech Trends 2020
Which technologies have the most potential to impact your business?
Several of this year's tech trends are responses to persistent IT challenges. Others represent technology-specific dimensions of larger enterprise opportunities. All are poised to drive significant organsational change.
Macro technology forces
Last year’s Tech Trends report explored nine macro technology forces that form the backbone of business innovation and transformation. For a decade, we’ve been tracking the emergence and eventual ascent of digital experience, analytics, cloud, digital reality, cognitive, blockchain, the business of IT, risk, and core modernisation. This year’s update takes a fresh look at enterprise adoption of these macro forces and explores how they’re shaping the tech trends we predict will disrupt businesses over the next 18 to 24 months. To realise the full promise of these forces, organisations are exploring how they intersect to create more value as well as new ways to manage technology and the technology function. This necessary step is becoming increasingly important as businesses prepare to tackle emerging forces that appear farther out on the horizon: ambient experience, exponential intelligence, and quantum.
Ethical technology and trust
In a growing trend, leading companies are realising that every aspect of their organisation that is disrupted by technology represents an opportunity to gain or lose trust. They are approaching trust not as a compliance or public relations issue, but as a business-critical goal to be pursued. In this light, trust becomes a 360-degree undertaking to ensure that the many dimensions across an organisation’s technology, processes, and people are working in concert to maintain the high level of trust expected by their many stakeholders. Business leaders are reevaluating how their products, services, and the decisions they make – around managing data, building a partner ecosystem, and training employees, among others – build trust. CIOs are emphasising ‘ethical technology’ and creating a set of tools to help people recognise ethical dilemmas when making decisions on how to use disruptive technologies. Leaders who embed organisational values and tech ethics across their organisation are demonstrating a commitment to ‘doing good’ that can build a long-term foundation of trust with stakeholders.
Finance and the future of IT
As technology strategy has increasingly become a core part of business strategy in organisations, the demand for improved outcomes has grown. To achieve this, we expect to see more IT and finance leaders working together to develop flexible approaches for innovating and operating at the speed of agile. Whether under the name of supporting innovation, defending against disruption, or enabling digital transformation, IT will need finance’s support to effectively rethink governance of technology innovation, adapt to agile methodologies, and secure creative capital. The work of transitioning to new finance, budgeting, and accounting processes that support innovation will not happen overnight. But there are strong incentives for both CIOs and CFOs to find ways to effectively fund innovation. Some companies are already embracing this trend and are exploring possibilities. They are at the leading edge and will likely be the first to enjoy the competitive advantages that come when finance funds innovation at the speed of agile.
Digital twins: bridging the physical and digital
The idea of using virtual models to optimise processes, products, or services is not new. But organisations are finding that increasingly sophisticated simulation and modeling capabilities, power visualisation, better interoperability and IoT sensors, and more widely available platforms and tools is making it possible to create simulations that are more detailed and dynamic than ever. Digital twins can increase efficiency in manufacturing, optimise supply chains, transform predictive field maintenance, aid in traffic congestion remediation, and much more. Organisations making the transition from selling products to selling bundled products and services, or selling as-a-service, are increasing use of digital twins. As capabilities and sophistication grow, expect to see more organisations use digital twins to optimise processes, make data-driven decisions in real time, and design new products, services, and business models. In the long term, realising digital twins’ full promise may require integrating systems and data across entire ecosystems.
Human experience platforms
A growing class of AI-powered solutions – referred to as ‘affective computing’ or ‘emotion AI’ – are redefining the way we experience technology. In the coming months, more companies will ramp up their responses to a growing yet largely unmet demand for technology to better understand humans and to respond to us more appropriately. Historically, computers have been unable to correlate events with human emotions or emotional factors, but that’s changing as innovators are adding an emotional quotient (EQ) to technology’s IQ, at scale. Combining AI, human-centred design techniques, and technologies currently being used in neurological research to better understand human needs, human experience platforms will be able to recognise a user’s emotional state and the context behind it, and then respond suitably. Indeed, the ability to leverage emotionally intelligent platforms to recognise and use emotional data at scale is one of the biggest, most important opportunities for companies going forward.
Growing numbers of technology and C-suite leaders are recognising that the science of technology architecture is more strategically important than ever. Indeed, to remain competitive in markets being disrupted by technology innovation, established organisations will need to evolve their approaches to architecture – a process that can begin by transforming the role technology architects play in the enterprise. In the coming months, we expect to see more organisations move architects out of their traditional ivory towers and into the trenches. These talented, if underused, technologists will begin taking more responsibility for services and systems. Likewise, they will become involved in system operations. The goal of this shift is straightforward: move the most experienced architects where they are needed most – into software development teams that are designing complex technology. Investing in architects and architecture and promoting their strategic value enterprise wide can evolve this IT function into a competitive differentiator in the digital economy.
Horizon next: A future look at the trends
There’s growing interest among enterprises in looking beyond what’s new to what’s next, and no wonder – an understanding of what’s coming may inform early planning and enable relationships that could make reaping future rewards possible. Leading organisations have disciplined, measured innovation programmes that align innovation with business strategy and a long-term technology landscape. They take a programmatic approach to sensing, scanning, vetting, experimenting, and incubating future macro technology forces – such as ambient experiences, exponential intelligence, and quantum – until the technology, the market, and the business applications are ready on an enterprise wide scale. Other organisations should consider following suit, using the knowledge gained to reimagine and transform their enterprises, agencies, and organisations before they themselves are disrupted. In a world of seemingly infinite unknowns, it is possible to focus attention on a meaningful collection of known technologies that, taken together, can help you chart a path to the next horizon.