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Deloitte Consulting Lighthouse Stories Episode #1: Fairwood

Deloitte China
1.41K subscribers
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656 views Streamed 2 years ago #DeloitteConsultingLighthouseStories #deloitteconsulting #deloitteconsultinghk
When most people think of customer loyalty programs, they think of frequent flier miles or hotel stays, but the most successful customer loyalty programs interact with customers every day. These loyalty programs generate revenue. Fairwood, Hong Kong's leading fast-food chain, launched a customer loyalty app that hit top place in both the App Store and Google Play Store. How did a traditional restaurant company accomplish this innovation? What are the success factors? What are the critical components? Deloitte Consulting HK & Southern Mainland Leader Allen Wong will reveal Fairwood's secrets in a live interview with Fairwood Digital & Information Technology General Manager Patrick So on 30 November. #DeloitteConsultingLighthouseStories #deloitteconsulting #deloitteconsultinghk ...more
...more
Deloitte Consulting Lighthouse Stories Episode #1: Fairwood
When most people think of customer loyalty programs, they think of frequent flier miles or hotel stays, but the most successful customer loyalty programs interact with customers every day. These loyalty programs generate revenue. Fairwood, Hong Kong's leading fast-food chain, launched a customer loyalty app that hit top place in both the App Store and Google Play Store. How did a traditional restaurant company accomplish this innovation? What are the success factors? What are the critical components? Deloitte Consulting HK & Southern Mainland Leader Allen Wong will reveal Fairwood's secrets in a live interview with Fairwood Digital & Information Technology General Manager Patrick So on 30 November. #DeloitteConsultingLighthouseStories #deloitteconsulting #deloitteconsultinghk

Follow along using the transcript.

Deloitte China

1.41K subscribers