Cookie Notice

Latest updated: August 2020

This website uses cookies to improve the user experience and ensure that the website works effectively.

This cookie notice is part of our privacy statement. For more information on how we protect visitors' information, please our Privacy Notice.

To provide you with a more personalized and responsive service, we need to store information about how you use this site

In order to provide you with an access to the Website and more personalized and responsive service we need to remember and store information about how you use this Website. This is done using small text files called cookies.

Cookies contain small amounts of information and are downloaded to your computer or other device by a server for this Website. Your web browser then sends these cookies back to this Website on each subsequent visit so that it can recognise you and remember things like your user preferences (visits, clicks, historical activity).

You can find more detailed information about cookies and how they work at www.allaboutcookies.org.

Whenever you use this Website, information may be collected through the use of cookies and other technologies (information about language, country and pages previously visited). The cookies collected are used to a very limited extent necessary for technical purposes (website functionality) and stored for a up to 5 years in line with the international NAI standards - https://www.networkadvertising.org. This information cannot be linked to any individual. By using this Website you agree to our use of cookies as described in this Cookie Notice.

Below is an overview of the services we use and what they do.


Cookies

Adobe Analytics

About the service:
Adobe Analytics is a statistics service for websites. We use Adobe Analytics to obtain general usage statistics and analysis of how our websites work. It is mainly about how many people visit our pages, the use of different elements on the website and which articles are read the most. The system can collect IP addresses, but we have chosen to turn on the IP anonymisation function to avoid this. There is thus no personally identifiable information that is registered in the system. 

About  privacy: 
http://www.adobe.com/privacy/opt-out.html


Google Ads

About the service:
Google Adwords is an advertising service that allows you to advertise on the Google search engine service, as well as on third-party sites that use the Google advertising platform. The service works without cookies, but an AdWords user can use cookies to measure whether people who click on ads end up on the pages that have the most say in advertising (eg a thank you page after making a purchase).

We use cookies in this context to get an overview of how well our ads work in the form of impressions, clicks and how many people have downloaded our reports or signed up for one of our seminars via one of our ads. We do not receive personally identifiable information through the service.

About privacy: https://support.google.com/ads/answer/2662922?hl=en


Google Analytics

About the service:
Google Analytics is a statistics service for websites. We use Google Analytics to obtain general usage statistics from our websites. It is mainly about how many people visit our pages, how the pages are used and which articles are read the most. According to Google's Terms of Service, personally identifiable information is not submitted to Google Analytics. In addition, we have turned on the feature that anonymizes the IP addresses of our visitors.

About Privacy:
If you do not want the service to collect information about your usage patterns, Google offers an opt-out feature for Google Analytics.

Useful links:

 

Pardot

About the service:
Pardot is a Marketing Automation platform by SalesForce. We use the system to send newsletters, handle registration for our seminars, and database management for these purposes. For people who have not signed up for our newsletter or signed up for our seminars, the service mainly only collects which pages have been visited and what has been clicked on. We have chosen to enable IP anonymisation on this service, so that IP addresses are not logged and personally identifiable information is not submitted until you submit one of our forms.

If you sign up for our newsletter, the cookie will register more of your use of our websites, which you can read more about in our privacy statement.

Useful links

 

Hotjar

About the service:
Hotjar is a behavior analytics service that provides analyzes about user behavior on our website and gets their feedback through several tools such as heatmaps. 

Useful links :

 

Advertising pixels

In addition to the use of cookies, we also use advertising pixels to analyze and build advertising groups in various channels. Below you will find a list of which services we use.


Facebook

About the service:
Facebook is a social medium. We use the advertising pixel of Facebook to advertise to people who have been on our website when they subsequently log in to Facebook or Instagram (which is owned by Facebook), and to build the audience for advertising based on previous visitors' characteristics . We do not receive any personally identifiable information about these people, and only see aggregated numbers.


LinkedIn

About the service:
LinkedIn is a social medium specialized around networking and professions. We use LinkedIn's advertising pixel to be able to advertise to people who have been on our website when they subsequently log in to LinkedIn, and to build an advertising audience based on similar characteristics. We do not receive any personally identifiable information about these people, and only see aggregated numbers.


How to block cookies in the browser

In most browsers, you can block websites' ability to place cookies in your browser. If you choose to block cookies, it may affect your experience of different websites in the form that some functions stop working, or that you have to log in every time you visit a website that requires login. Below you will find the steps for how to block cookies in four of the most well-known browsers.