Journey Towards Value-based Pricing in the Industrial Sector 

Virtual event 25.8.2020

We are delighted to invite you to our joint virtual event focusing on winning practices for successful value-based pricing in industrial service business. We will particularly focus on the transformation journey from cost-plus to value-based pricing and the cultural, capability- and resource-related challenges and corresponding solutions for a such transformation. The event will provide insights from the Finnish research conducted by Aalto University. Deloitte will share experiences on industry best practices on value-based pricing and introduce pricing maturity model supporting your transformation journey.


At 14.00-16.00


Continuous value creation with digitalization in manufacturing industry - Case: Nestlé Juuka Performance Contract, Ilmari Veijala, Siemens

Roadmap to value-based pricing in industrial service business – Key findings from the thesis, Harti Hänninen, Aalto University

Building a Leading Value-based Pricing Capability – Pricing Maturity Model, Ville Tiainen, Deloitte Finland

Driving Pricing Excellence in Industrial Sector, Joseph Zale, Deloitte USA


Book time in your calendar and sign up through this link.

Please feel also free to forward the invitation to other interested people within your organization.

Time and Place

The event takes place virtually in Teams on Tuesday, August 25th at 14.00 -16.00. We will send Teams link to all registered.

More information about the event will be provided by Minna Kumpulainen,


Warmly welcome!

Mika Järvensivu
Energy, Resources and Industrials Sector, Deloitte

Pekka Töytäri
Professor of Practise
Product-service systems sales, Aalto University


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