Basis of preparation
Deloitte conducted an extensive survey in early summer 2021 to obtain reliable consumer data. The survey involved some 20,000 consumers. We also asked representatives of various stakeholder organisations from the European esports ecosystem to provide their thoughts on current topics, sector developments and the effects of COVID-19 on the ecosystem.
The consumer survey was supported by local Deloitte member firms in Belgium, France, Germany, Hungary, Italy, Poland, Spain, Switzerland, the Czech Republic, the Netherlands, the Nordics (comprising Denmark, Finland, Norway and Sweden) and the United Kingdom. In each country or region, people were interviewed with profiles ranging across demographics and age (16-65), education, gender and income.
The survey is representative of individual countries but is not suitable for forming a Europe-wide average, as the results are not weighted, and some markets were not considered. Accordingly, all total and average reported values are to be understood exclusively as figures for the investigated overall sample, but not for the European population.
For the expert survey, Deloitte reached out to numerous European sector representatives in cooperation with the Interactive Software Federation of Europe (ISFE).
In the first part of the survey, experts provided information about their organisation’s business activities and development before and since the outbreak of COVID-19. In the second part, they had the opportunity to discuss overall trends and matters that impact the development of the esports sector in Europe.
A total of 69 experts from organisations in 14 countries (Belgium, Denmark, France, Germany, Hungary, Italy, Luxembourg, Norway, Poland, Portugal, Spain, Sweden, Switzerland, and the United Kingdom) accepted our invitation.
The political, economic and geographical understanding of Europe applied in this study is based on the inclusion of all member states of the European Union as of 30 June 2021, and the non-EU countries of Norway, Switzerland and the United Kingdom.
Please note that figures in this report are typically rounded. Therefore, it may not be possible to re-create sums, shares and growth rates based on other stated figures, as the underlying calculation is based on precise (non-rounded) values.
This publication contains information derived from publicly available or other direct sources. We have not performed any verification work for this report or audited any of the externally sourced information.
This publication is not a substitute for professional advice or services, nor should it be used as a basis for decisions or actions that may affect your finances or your business. Before making any decision or taking any action that may affect your finances or your business, you should consult a qualified professional adviser.