Digital Solutions Story

Reinventing how clients interact with customers

When the internal efforts of a leading manufacturer and distributor of life science research and clinical diagnostic products needed a boost in developing a more-effective e-commerce platform, it turned to Deloitte to incorporate e-commerce into its marketing and sales channels.

"The client wanted a stronger online presence to be more competitive and satisfy customers' requirements. They decided an informed, outside perspective could help them take their work to the next level," explains [DELOITTE].

Deloitte Japan delegates

When the internal efforts of a leading manufacturer and distributor of life science research and clinical diagnostic products needed a boost in developing a more-effective e-commerce platform, it turned to Deloitte to incorporate e-commerce into its marketing and sales channels. "The client wanted a stronger online presence to be more competitive and satisfy customers' requirements. They decided an informed, outside perspective could help them take their work to the next level," explains [DELOITTE].

Deloitte developed a business case, an online strategy, and a three-year Web platform roadmap. Two-and-a-half years later, the Deloitte team had delivered four major releases to build the client's e-commerce channel; internationalized all Web systems; and created competitive, state-of-the-art business-to-customer (B2C) and business-to-business (B2B) capabilities to serve more than 150 countries. The team continues to work with the client to extend the channel and increase sales.

The Deloitte Japan team gathered to brainstorm client solutions. The meeting, held in Tokyo in April, included client representatives and Deloitte Japan health care and life sciences leadership.

Today, the client's online revenue is up sharply. Half of its orders are placed online compared to 20 percent before Deloitte's involvement. And the average order value has increased more than 25 percent. "When we got the opportunity to help, we showed their leaders how Deloitte's knowledge of the market, technical expertise, and project management discipline could help the company grow global online revenues in its B2C and B2B markets," [DELOITTE] says. "The proof is in the results."

 

[Caption] The Deloitte Japan team gathered to brainstorm client solutions. The meeting, held in Tokyo in April, included client representatives and Deloitte Japan health care and life sciences leadership.

[Caption] The Deloitte Japan team gathered to brainstorm client solutions. The meeting, held in Tokyo in April, included client representatives and Deloitte Japan health care and life sciences leadership.

 

The Deloitte Japan team gathered to brainstorm client solutions. The meeting, held in Tokyo in April, included client representatives and Deloitte Japan health care and life sciences leadership. Photo courtesy of Deloitte Japan.

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Today, the client's online revenue is up sharply. Half of its orders are placed online compared to 20 percent before Deloitte's involvement. And the average order value has increased more than 25 percent. "When we got the opportunity to help, we showed their leaders how Deloitte's knowledge of the market, technical expertise, and project management discipline could help the company grow global online revenues in its B2C and B2B markets," [DELOITTE] says. "The proof is in the results." 

Top banner photo courtesy of Deloitte Japan. The Japan team gathered to brainstorm client solutions. Meeting in Tokyo in April, Deloitte Japan leadership and client representatives brainstormed solutions to approach their customer satisfaction issues.

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Top banner photo courtesy of Deloitte Japan. The Japan team gathered to brainstorm client solutions. Meeting in Tokyo in April, Deloitte Japan leadership and client representatives brainstormed solutions to approach their customer satisfaction issues.

Top banner photo courtesy of Deloitte Japan. The Japan team gathered to brainstorm client solutions. Meeting in Tokyo in April, Deloitte Japan leadership and client representatives brainstormed solutions to approach their customer satisfaction issues.

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