Resilience in the FMCG & Retail Sector

The Deloitte−FICCI report “RESILIENCE IN THE FMCG AND RETAIL SECTOR” looks at how FMCG and retail companies have rapidly adapted to the “new normal” by displaying resilience and their desire to succeed and realigned their businesses and business priorities to enhance consumer and shopper experience. They have accomplished this by building a flexible distribution network, accelerating the adoption of the omni-channel strategies across brands, continuously improving and digitising the supply chain, and focusing on sustainable business practices to operate efficiently and thrive in a new business landscape.

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