India’s wealth management industry poised for a US$1.6 trillion AUM growth opportunity over FY24–29: Deloitte report

Press releases

India’s wealth management industry poised for a US$1.6 trillion AUM growth opportunity over FY24–29: Deloitte report

National, 21 January 2025: Deloitte India’s latest report, “Financial Wealth Management Services in India” estimates a remarkable US$1.6 trillion AUM growth opportunity for wealth management service providers between FY24 and FY29. The growth is attributed to shifting macroeconomic trends, rising income levels and changing investment behaviours across customer segments. The report estimates that demand for wealth management services in terms of assets under management (AUM) will almost double, climbing from US$1.1 trillion in FY24 to US$2.3 trillion by FY29.

The report underlines significant unmet demand for wealth management services. Of the US$1.1 trillion financial wealth held by affluent households in FY24, it is estimated that US$0.4 trillion will remain self-managed/informally managed. By FY29, the wealth of these affluent households is expected to surge to US$2.3 trillion, creating substantial opportunities for both established players and new entrants in the sector.

Commenting on the report findings, Vijay Mani, Partner, Banking and Capital Markets Leader, Deloitte India, said, “Rising affluence and shifting preferences of relevant customer segments are likely to drive unprecedented growth in India's wealth management industry. At the same time, it is a competitive landscape marked by a diverse set of providers. Success in terms of growth and profitability will require a different approach from the past, i.e., there is a need for a sharper understanding of the customer, better tailoring of products for varying segments, hybrid operating models that blend technology powerfully with Relationship Manager (RM) talent and a keen eye on regulatory compliance.”

The report highlights the following:

  • Expanding affluence: India’s affluent population, bolstered by GDP growth, increased foreign direct investments, FDI and the start-up ecosystem, is set to drive the demand for wealth management services.
  • Shift to financial assets: Indians are transitioning from physical assets to financial products, evident by a 16 percent annual growth in mutual fund AUM from FY17 to FY24.
  • Emerging opportunities in B30 cities: Demand is no longer confined to Ultra-High-Net-Worth (UHNI) and High-Net-Worth Individuals (HNI) in Tier-30 (T30) cities. The contribution of affluent customers in Beyond Tier-30 (B30) to total mutual fund AUM and their contribution to total retail deposits indicates a huge untapped opportunity from a wealth management perspective.

The report describes the competitive landscape for financial wealth management services in India. It highlights, among other things, the following key success factors for the profitable growth of a wealth management business in India:

  • Define target customer segments (UHNI, HNI and affluent) and offer tailored products.
  • Monitor existing and changing regulations to ensure compliance.
  • Deliver performance-linked pricing models and superior digital user experience.
  • Use modern technology stacks for operational efficiency and client engagement.
  • Provide tax optimisation and integrated wealth solutions to address sophisticated client needs.
  • Follow a multi-sided platform approach for this business.

____________________________________________________________________________

This press release has been issued by Deloitte Touche Tohmatsu India LLP.

Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. Please see www.deloitte.com/about for a more detailed description of DTTL and its member firms.

Media contact
Harsh Trivedi
Deloitte India
Tel: 9987218372
Email:hartrivedi@deloitte.com

Did you find this useful?