Perspectives

SM@rT commerce

Moving to a platform-based business model

The Internet and Mobile Association of India (IAMAI) predicts the number of active internet users will touch 900 million by 2025. Online market players have witnessed a significant surge in the number of new users (as high as 50 percent for some players) with tier 2/3 cities witnessing the maximum growth.

SM@rT (technology enabled sales and marketing) commerce helps you tap into this potential by using customer data and optimising supply chain in a transparent and resource-efficient manner, through a platform view. Empower your business with a platform-based model, by bringing together the strengths of physical and virtual dimensions. Read the report to explore the 6 element of SM@rT Commerce and how organisations can move from a traditional to a SM@rT Commerce model.

Deloitte enables brands to take the next leap with SM@rT Commerce strategy |

Press release

Did you find this useful?