Insights

State of the Consumer Tracker

Middle East View

The collective experience of the last 24 months has transformed consumers’ priorities and preferences, purchase behaviors, and spending patterns. We look at the implications of these changes in a post pandemic world.

As pandemic concerns gradually begin to ease, consumers confront new challenges in the form of inflation and geopolitical uncertainty. The Deloitte Consumer Industry center continues to collect data to better understand the shifts in the current consumer mindset and explore the potential implications for an ever-evolving post-pandemic world.

Starting June 2022, we’ve been exploring shifting priorities, financial wellbeing, share of wallet spending intentions, climate change attitudes and more for UAE and KSA. The exercise is going on for more than two years in other major global markets. This exploration continues to prompt new questions, new data and new insights.

Deloitte’s Global State of the Consumer Tracker is an online panel survey fielded monthly across 23 countries. Monthly waves target approximately 1,000 adults (18 years and older) in each country. The country level approximate margin of error is +/- 3%. Responses are weighted at the country level to mirror publicly available sources of age, gender and income distribution. India and South Africa are only weighted by age and gender. Response data from India and South Africa are likely to be over representative of urban, higher income populations.

State of Consumer Tracker: Middle East – October 2022
Did you find this useful?