Predictions

Business innovation through utilization of EMR

Opportunities for meaningful use of EMR databases

To successfully identify and expand into new markets, it is crucial to obtain a robust EMR (Electric Medical Record) database which contains detailed information on disease conditions and treatment.

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Meaningful utilization of EMR

The pharmaceutical industry in Japan is in a transformation phase due to the government’s tightening control over healthcare expenditure as a measure against aging society, lower market growth associated with decline in the number of blockbusters and policies to promote generic drug substitution, and dwindling open opportunities to further improve on the standards of care set by existing therapies. To successfully identify and expand into new markets, it is crucial to obtain a robust EMR (Electric Medical Record) database which contains detailed information on disease conditions and treatment. This report discusses opportunities for meaningful use of EMR databases and the key to successful utilization.

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