Solutions
Deloitte Greenhouse Customer-Centric Innovation Lab
The lack of customer focus is a key reason innovation initiatives fail. Transform your proposition, processes, products and services with end-users in mind.
Approach
Using Deloitte’s Moments that Matter © methodology, we will understand your customers deeply – who they are, their needs and values. We will diverge and converge through Deloitte’s Design Thinking Process to redefine your value proposition, processes, products and services.
This is Design Thinking at its best; prepare to get your hands dirty, jump into brainstorm frenzy, and test your hypotheses with real customers.
Outcomes
The lab is created to help executives transform their customer value proposition. Through rapid prototyping and hypotheses testing, this lab will help your team formulate customer-centric strategy for your processes, products and/or services.
Customer-Centric Innovation Lab related case studies
Case 1: Innovating financial management processes for SMEs
Case 2: Transforming perceptions of logistics industry
Case 3: Innovating experiences for customers in the media industry
