Multi-channel strategic vision and distribution plan
Deloitte Digital case study: Universal Bank
Business Issue
In the context of “Domestic Retail Banking”, “Private Banking” and “Corporate Banking”, the Bank wanted to define a strategic vision and multi-channel distribution plan within a 3 to 5 year timeframe.
Solution
Through a methodological approach conducted in collaboration with relevant client teams, the following strategic analyses were performed:
- Vision and positioning of the client for the next 3 to 5 years per business line
- External analysis / benchmarking / best practices collection of the multichannel distribution aspects in Europe
- External analysis / benchmarking / best practices collection of the multichannel distribution aspects in Luxembourg
- Macro-economic analysis of the Luxembourg market and « Grande Région »
Deloitte further supported the client in the following aspects / working streams:
- Internal analysis of the multi-channel distribution aspects
- Definition of the multi-channel strategic distribution plan
Value delivered
- Defined vision and positioning for the client for the next 3 to 5 years
- Positioning against selected European and Luxembourg players
- Internal impact assessment of the multi-channel distribution strategy
