A tool to address reputation risks
Reputation risks are driven by a host of other business risks—particularly those in the areas of ethics and integrity; security; and products and services—with third-party relationships rapidly emerging as a critical risk area, according to the 2014 Reputation@Risk survey conducted by Forbes Insights on behalf of Deloitte Touche Tohmatsu Limited (DTTL).
The survey, which reflects the views of more than 300 executives from companies representing every major industry and geographic region, found that companies are investing to improve their capabilities for managing reputation risk. More than half (57 percent) of the companies surveyed plan to address reputation risk by investing in technology, such as analytical and brand monitoring tools, to help strengthen their risk-sensing capabilities. They also plan to invest in data, including traditional media/negative-mention monitoring, social media data, surveying, and other data sources.
Inside Magazine - Global edition 2016
Inside is Deloitte’s quarterly magazine offering an exclusive insight into best practices, trends and opportunities faced by our clients across all industries.
Inside focuses on the main hot topics relevant for the market (Asset management, Banking, Insurance, Public sector, Healthcare, Private equity, Real estate, TMT, Manufacturing and consumer business, Transport and logistics).