Major TMT trends that will impact your business
TMT Predictions 2017
Is 5G going to be a gamechanger in 2017? Will the roads be crowded with autonomous vehicles and how can we prevent ongoing DDoS attacks? These are some of the questions that are dealt with in this preview of the TMT Predictions 2017 – the most relevant trends in Technology, Media and Telecommunications.
Deloitte launched its TMT Predictions for the 16th time. Over the years, players in all three sectors have expressed that the predictions are used as an assessment, to check if they have discerned all the relevant trends for their companies. ‘Even if they have already selected the most important ones, TMT Predictions reassures them they are right’, says Patrick Steemers, Telecom Industry Lead at Deloitte Consulting Netherlands. ‘But for many it’s an eye-opener that provides them with more business opportunities. With clear, concise and inspirational statements about the next 12 to 18 months – and sometimes beyond.’
So what are the most relevant trends for the Dutch TMT market? Steemers: ‘We have selected five. First of all, there is biometric security reaching the billions.’ Every private or public organization involved in personalized environments and apps should consider how to exploit the growing base of fingerprint readers and the large number of people who have become accustomed to using them on their phones and other devices. From financial institutions and retailers to media companies and government services. Blended usage of various biometric inputs (e.g. voice recognition and iris recognition) is even more robust and therefore expected to increase in popularity.
Even though DDoS is not a new topic, its potential scale certainly is. Steemers: ‘Attacks are likely to increase in intensity and 2017 and beyond, and the attackers will become more inventive.’ This is not just the case for retailers with online revenues, or online video games companies, video streaming services, government online services, and online business and service delivering companies, but for any organization that is increasingly dependent on the internet. Fortunately, there are a number of options to mitigate the impacts of these attacks, from testing and dynamic defense to detecting and repelling. These are all explained in the 2017 edition of TMT Predictions.
Development in autonomous vehicles is very relevant for the Netherlands. Steemers: ‘The Netherlands is specialized in transports and distribution, and autonomous driving also relates to freight transport.’ When such vehicles are mentioned, we usually think of Tesla and Google. But in fact, cars in the high price segment already have adaptive cruise control and automatic emergency braking (AEB) technologies. It is expected that the low price segment will follow soon. Even though autonomous vehicle systems should be quite safe, this trend could lead to paradoxical increases in risk, as drivers are likely to become less attentive. This might require new laws and regulations.
5G: a revolution in evolution
According to the TMT Predictions, 5G is likely to have a big bang impact. Steemers: ‘Especially in applications where higher speed is crucial, such as videostreaming and gaming.’ Also, it will probably reveal use cases we cannot currently imagine and needs that people did not realize they had. And in geographical areas where cable is still not available, 5G could be an attractive solution for consumers. However, deploying and selling 5G networks will be a major challenge – it is quite costly, estimated at € 57 billion for 5G-roll-out in the EU alone. Operators will get a sense of where and how to deploy 5G in 2017.
Finally, IT-as-a-Service – which is considered to be a ‘half trillion dollar niche’ – is very relevant for the Dutch market as well. It appeals to many enterprises, large and small, since it avoids significant capital expenditures and provides a predictable expense based on actual use which is easily scaled up or down, based on business needs. At current rates of growth, IT-as-a-Service will probably represent more than half of IT-spending by 2021 or 2022.
Would you like to have more information about the TMT Predictions? Please contact Silke Hattink at TMT@deloitte.nl or contact Patrick Steemers or Daan Witteveen through the contact details below.