The effects of the pandemic have brought unprecedented change to both business and society, and also sharpened the focus on a number of long-standing issues and challenges. By understanding and tackling these big, defining challenges now, businesses have the chance to ‘shape the change’ and create a more resilient, prosperous and sustainable future.

Reimagining a compelling workforce experience

The focus on ‘digital experience’ across the world has been relentless. Technology is being deployed quickly, to make things go faster, creating an environment where we want to do more with less. This has meant asking people to keep up with technology, rather than empowering them to create a compelling workforce experience through collaboration, innovation and imagination. It’s now time to discover what’s humanly possible.

Responding to the burning issues that won’t disappear

One positive that the pandemic revealed, was the ability of our planet to rapidly heal due to reduced human activity. This brief hiatus showed us what’s possible, but the burning issues around climate change remain and need a collective, committed response. Business now has the opportunity to innovate and lead through implementing reduced carbon footprints, responsible sourcing, minimising waste and promoting more responsible, sustainable lifestyles.

Why purpose-led organisations out-perform those that are not

Purpose is about being authentic. Organisations must demonstrate authenticity in all that they do. If they don’t, they run the risk of falling behind the competition. They are judged on 3 major issues; how they treat their people, the environment and how they support the community. Our research shows purpose-led organisations who get this right, experience 30% higher levels of innovation and 40% higher levels of workforce retention than their competitors.