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Optimizing Ad Sales at News International

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Predictions

Performance rights lift recorded music revenues

In 2014 Deloitte predicts that revenues from performance rights, a license payable for the right to play music to the public, should exceed one billion dollars for the first time. For the $16 billion recorded music industry, this represents a significant source of revenue.

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Predictions

Doubling up on pay-TV

Deloitte predicts that by the end of 2014 up to 50 million homes around the world will have two or more separate pay-television subscriptions. A further ten million homes will receive premium programming as part of their subscription to another service, such as broadband.