TMT Predictions 2017
Southeast Asia Edition
With every year, the overlap of the Technology, Media and Telecommunications (TMT) sectors has become greater. In Deloitte’s 2017 Southeast Asia edition of the TMT Predictions, we explore a number of trends that are universally relevant for all three sectors.
Welcome to the 16th edition of Predictions for the TMT sectors.
This edition introduces a number of changes.
For the first time we are including predictions for all three sectors together, and not splitting them, as we had done in prior years. This reflects TMT’s evolution: with every year the overlap between these sectors has become greater, and multiple predictions are relevant to more than one sector. Assigning a prediction to a specific sector had in some instances become misleading. So from this year on, all topics are part of the same list.
The introduction of dedicated machine learning capability to smartphones is relevant to all industry sectors, not just the technology or telecommunications verticals. Faster mobile networks, as well as dedicated Internet of Things networks, both of which will be enabled by 5G networks, are again universally relevant. The mainstream ubiquity of biometric sensors, mostly in the form of fingerprint readers on smartphones, could revolutionize authentication. Cybersecurity is an evergreen topic to all sectors; understanding the threat of distributed denial of service (DDoS) attacks is particularly relevant in 2017 for reasons explored in the report. Understanding device adoption trends, including consumer attitudes to tablet computers, is key for any company with an online presence. The growth of IT-as-a-Service is important to all companies with IT spend: in other words, almost every company.
A second change is to include medium term predictions, looking out into the next decade. Some developments, such as the deployment of 5G cellular networks, the introduction of automatic emergency braking, and the use of indoor navigation will likely take years to manifest fully, but it is as important to understand the implications of these topics in 2017, as it will be over the coming years.
We have maintained a sector focus too. The TV market remains the most important part of the media industry, and its output is increasingly strategic to technology and telecommunications companies. This year we explain the US TV advertising market’s resilience in the face of, and because of, digital. We also contextualize one much-publicized counter-trend: the rise of vinyl.
Within the Southeast Asia region, we can expect to see the trajectories of these global trends play out in a largely similar pattern. Given the variability in market maturity levels and consumer behaviours across the different regions, however, a number of differences are inevitable. As we will explore later in this report, variations, too, exist between different markets within Southeast Asia. These include different levels of readiness for the adoption of 5G networks and indoor navigation technologies, as well as different usage patterns of tablets.