Retail analytics have significantly evolved over the past few years, driven by developments in technology and the changing dynamics of the retail landscape and consumer behaviors. Nowadays, retailers are armed with a vast array of data collection tools, from both online and offline channels as well as marketing schemes.
As omnichannel strategies undergo a revision, B2C digital commerce frameworks continue to be the most prevalent. Simultaneously, while B2B2C digital commerce methods are on the rise, achieving profitability is still challenging. Deloitte Thailand is happy to share with you the results from the consumer survey conducted by Deloitte Southeast Asia across the region.
The session will address a brief overview of the digital upheaval and its profound influence on the consumer sector, laying the groundwork to explore pivotal trends in this digital era
This seminar is intended for the following groups:
- Business leaders and C-suite executives (e.g., Chief Marketing Officer, Chief E-commerce Officer, Head of Digital Commerce Strategy, Director of E-commerce Marketing, E-commerce Sales Director, Director of Online Retail Strategy, Vice President of Digital Marketing, Digital Marketing Director, Director of Digital Consumer Experience, Head of Digital Strategy, Director of Marketing Analytics) and their equivalents in the consumer segment.
- Strategy, marketing and other related teams for consumer and retail brands
- Retail, e-commerce, and technology companies
Speakers
Atiwat Krisintu
Consulting Director
Deloitte Southeast Asia
Peter Phyo Paing Soe
Consulting Senior Manager
Deloitte Southeast Asia
Kanin Pinsuvana
Customer & Marketing Director
Deloitte Southeast Asia
Richard Murphy
Retail AI & Data lead
Deloitte Southeast Asia