Johanna Zmud

Johanna Zmud is a senior research scientist at the Texas A&M Transportation Institute (TTI) and directs TTI’s Multimodal Planning division. Her research focuses on the sociology of technology (i.e., how society is impacted by technology as well as on how technology is shaped by society) and on the demographic, cultural, psychological, and technological determinants of mobility. Her previous work experiences were as transportation and technology program manager at a nonprofit global policy think tank and as the founder and owner of a transportation research consultancy.