Back-to-school survey 2016 has been saved
Limited functionality available
As summer comes to a close, parents must do their homework on the subject of back-to-school shopping. Our ninth annual back-to-school survey reveals the latest trends likely to impact spending in the 2016 school season. With school supplies, clothing, and backpacks at the top of the list, find out when and where consumers will shop, how much they will spend and on what products, how digital technologies will influence shopping behavior, and more.