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India Matters

Winning in growth markets

By 2030 India is projected to be the world’s third largest middle consumer market, with aspirations for sophisticated and technology-intensive products and services. How can the UK help India meet these aspirations?

How can the UK help India achieve its ambitions?

  • Mature markets with strong knowledge economies, such as the UK, are well placed to collaborate with India to service its aspirations, yet the UK is  currently only 21st in a ranking of exporters to India.
  • To be successful, UK companies need to change the way in which they organise themselves for success - companies that are most successful in growth markets tend to have a purposeful approach to building and maintaining local ecosystems.

By 2030 India is projected to be the world’s third largest middle consumer market, with an aggregated consumer spend of nearly US$ 13 trillion. Combined with the increase in income levels of the Indian middle classes, the rise of the Indian consumer is driving greater aspirations, the need for world class infrastructure, high quality healthcare, brand leading consumer products and sophisticated public and private services.

More sophisticated and technology-intensive industries are needed if India is to service these aspirations quickly and sustainably. 

To be successful, UK companies need to change the way in which they organise themselves for success - companies that are most successful in growth markets tend to have a purposeful approach to building and maintaining local ecosystems.

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