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Creative consultancy ACNE expands in Europe amidst a global downturn

9 September 2020

Creative consultancy ACNE expands in Europe amidst a global downturn. “The Swedish way is clearly in demand” says Victor Press and David Olsson, co-founding Partners of ACNE.

The Stockholm born and head-quartered, internationally renowned, multi-disciplinary creative agency ACNE – turned creative consultancy after its acquisition by Deloitte in 2017 – has opened a string of new offices in Milan, Rome, Lisbon and Dublin over the summer.

This will double the number of ACNE offices across Europe, strengthening the creative consultancy's network across the continent, bringing further local market expertise and insight to ACNE clients. Alongside the new office openings, ACNE has existing offices in Stockholm, London and Berlin.

ACNE’s core offerings include Brand, Advertising and Content – combining strategy, creative and production – to form a fast moving, versatile creative partner to create work for brands such as IKEA, Polestar and Instagram.

As a creative consultancy, ACNE sees the future of building successful brands by combining Art and Industry – a core concept of the business since its launch in 1996. Partnering with Deloitte has seen this philosophy come to life, with clients valuing this integrated approach within their transformation journeys, which has been pivotal to ACNE’s continued growth in recent years.

Working within Deloitte’s creative digital consultancy, Deloitte Digital, ACNE's core offerings of brand, advertising and content has evolved the breadth and depth of expertise offered by the firm, with clients valuing perspectives grounded in both emotional and rational thought as they build their brands and evolve their businesses in a digital era.

“ACNE leads our ambition to blend creativity and consultancy, which is vital today as clients look to transform their businesses around human experiences and sustainable futures. ACNE’s entrepreneurial spirit and cultural sixth sense builds modern brands with human stories, simply told with impeccable style – a very Swedish way of doing things. With creative consultancy increasingly in demand across Europe, opening the doors of ACNE’s new offices will bring new opportunities for our clients to benefit from their creativity,” says Andy Sandoz, global chief creative officer at Deloitte Digital.

“Over the three years working as a Deloitte business, we have continued to grow our teams and evolve our expertise. This has sparked immense interest in ACNE among clients in new markets, as an addition to Deloitte consulting and Deloitte Digital offerings. This is a new step in expansion, we look forward to taking many more as we grow our capabilities worldwide," says Victor Press and David Olsson, co-founding Partners of ACNE.

“We’re seeing an increasing number of clients turn to us to explore new ways of leveraging creativity to develop their businesses, wanting the fresh approach to advertising, branding and content that we can deliver. Working as an integrated creative consultancy provides us with a unique edge and enables us to rapidly respond to evolving client requirements with bespoke and exciting solutions,” says Elizabeth Sheeran, ACNE COO.

Over the summer, ACNE established offices in Milan, Rome, Lisbon and Dublin. The new offices will be a mix of existing Deloitte Digital talent and newly recruited team-members.

“It has been important for us to have strong creative and strategic leadership in each office with people who understand and carry the values of ACNE and share our ambition for the future. This is important as we shape the next generation business model for creative services. We have an incredible team in place and are already seeing how the different offices can support each other in pitches and client work,” says Adam Springfeldt, ACNE ECD.


Notes to editors

About ACNE

ACNE, a Deloitte business, is a global creative consultancy, building brands by combining Art and Industry. Integrating a creative agency, design studio and a production company with the business and technology expertise of Deloitte Digital, we are a flexible and fast moving creative partner to our clients.

Founded in 1996 with an ambition to create our own, as well as our clients’, brands and products, resulting in an entrepreneurial culture and offices in Stockholm, London, Berlin, Milan, Rome, Lisbon and Dublin.

ACNE showreel

Team Photo

Polestar Images

About Deloitte Digital

From strategy to delivery, Deloitte Digital combines cutting-edge creative with trusted business and technology expertise to define and deliver digital solutions. At Deloitte Digital, we are creating digital experiences for the connected enterprise. From B2B, B2C, or B2E, we deliver strategy, mobile, social, web, and digital content management solutions that will help strengthen our clients’ brands and evolve their businesses.

About Deloitte
In this press release references to “Deloitte” are references to one or more of Deloitte Touche Tohmatsu Limited (“DTTL”) a UK private company limited by guarantee, and its network of member firms, each of which is a legally separate and independent entity.

Please see for a detailed description of the legal structure of DTTL and its member firms.

Deloitte LLP is a subsidiary of Deloitte NSE LLP, which is a member firm of DTTL, and is among the UK's leading professional services firms.

The information contained in this press release is correct at the time of going to press.

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Member of Deloitte Touche Tohmatsu Limited

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