Case studies

Strategic plan for the West Indies Cricket Board

The Deloitte Sports Business Group was appointed by the West Indies Cricket Board (WICB) to assist with the development of their strategic plan by providing an analysis of the international cricketing landscape and recommendations specific to the WICB.

The WICB was keen to realign its business model and operations in the context of the changing international cricket landscape.

We conducted a strategic review of the WICB to help realign its business model and operations. We reviewed the international cricket landscape including the commercial models and practices of other cricketing nations, producing key strategic recommendations specific to the WICB.

We conducted consultations and workshops with WICB management to develop a wider strategic plan, supported by relevant benchmarks from other sports together with sport-specific recommendations.

Find out more about our strategy and governance work.

The knowledge and expertise Deloitte brought to our strategic planning process played a critical part in setting the WICB’s strategic aims for the next five years. Their understanding of the international cricket landscape as well as experience in other sports was a hugely valuable source of information.”

Ernest Hilaire, Chief Executive, West Indies Cricket Board


Did you find this useful?