Perspectives

Ticking the box: Should rules or values guide business decisions?

David Sproul, Deloitte UK Senior Partner and CEO, comments

The response by national governments and regulatory bodies to the corporate and political scandals of recent years has been a process of ever-increasing regulation. Businesses, as they battle to regain the trust of the public, need to understand how culture and not just rules influences employee behaviour and the propensity to do the right thing - even when no one is watching.