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Digital media trends 2020: Multigenerational insights and implications
Technology, Media & Telecommunications
June 23 | 1 p.m. ET
Host: Christine Farin, managing director, Deloitte Services LP
1 Overview CPE credit | Specialized Knowledge
As digital media evolves, consumers across age groups are changing the way they use and consume content. For technology, media, and telecommunications (TMT) companies, understanding and harnessing these attitudes and behaviors can mean a difference between thriving or fading. We'll discuss:
- Evolution of consumer appetite for video and other content types, product and device ownership, streaming services, data privacy, and advertising.
- How technology use and content consumption differ by generation.
- How business models and economics are evolving and adapting to new technologies and consumer behaviors.
Participants will gain insights from Deloitte's Digital Media Trends, 14th edition, and determine how these trends might affect strategic planning for TMT companies.
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