Digital media trends 2019: Multigenerational insights and implications Bookmark has been added
Digital media trends 2019: Multigenerational insights and implications
Technology, Media, & Telecommunications
May 29 | 1 p.m. ET | 17:00 GMT
Host: Mic Locker, managing director, Deloitte Consulting LLP
1 Overview CPE credit | Specialized Knowledge
As digital media evolves, consumers across age groups are changing the way they use and consume content. For companies in technology, media, and telecommunications (TMT), harnessing these attitudes and behaviors can mean the difference between thriving or fading. We'll discuss:
- Increasingly sophisticated media consumption habits, product and device ownership, streaming video, binge watching, data privacy, and advertising.
- How technology use and content consumption differ by generation.
- How business models and economics are evolving and adapting to new technologies and consumer behaviors.
Participants will learn results of Deloitte's Digital Media Trends, 13th edition, formerly the Digital Democracy survey, and how these trends might impact strategic planning for TMT companies.
Consumers today have more digital media options than ever before. But many say they have to work too hard—and pay too much—to piece together their entertainment experience. Will the costs start to outweigh the benefits?