Embracing digital disruption: A path forward for life insurers Bookmark has been added
Embracing digital disruption: A path forward for life insurers
October 30 | 2 p.m. ET | 18:00 GMT
Host: Gary Shaw, partner, Deloitte & Touche LLP
1 Overview CPE credit | Specialized Knowledge
With the evolution of fintech firms, digital innovations, and automation technologies, coupled with competing financial priorities, the life insurance industry is shrinking. How can insurers better understand customers' buying journey and their attitudes toward life insurance? We'll discuss:
- How marketing can be more effective at identifying and reaching out to consumers.
- How carriers can differentiate their services and innovate pricing to effectively compete.
- How carriers can develop digital capabilities across the purchasing life cycle to meet changing consumer demand.
Participants will gain insights from a recent consumer survey and explore ways to better understand and engage modern, digitally savvy consumers.