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Atlanta Health Data Challenge

Developing creative and innovative solutions using data

​On November 27, 2017, Deloitte Consulting LLP along with Emory's Rollins School of Public Health, Task Force for Global Health, American Immunization Registry Association, and the Metro Atlanta Chamber hosted a Health Data Challenge in Atlanta, GA. This fast-paced, eight-hour competition focused on developing creative and innovative solutions using data to address the immunity gap for measles, rubella, and HPV.​

Information about the competition

​​​Not too long ago, there were no vaccines for diseases like measles and rubella, leading to millions of people contracting the diseases and thousands ultimately dying from them. Since the 1950s, vaccines for measles and rubella have saved countless lives. More recent developments in human papilloma virus (HPV) vaccine efforts have achieved the prevention of several types of cancers for both men and women.

Immunity gaps exist where vaccines don't reach everyone who needs them. This is a global public health challenge, and we need new ideas to address the problem. As a team, can you develop a novel approach to identifying and closing the immunity gap for measles, rubella, and HPV?​

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Event details:

Date: Monday, November 27, 2017

Time: 12:00–8:00 p.m.

Location: Emory University, Rollins School of Public Health
CNR building, 8th floor, The Klaman room

The Health Data Challenge winners

Team #5: 1st place prize winners

Focus: National, HPV
Data discovery: Contrast reasons/barrier attributes for not getting vaccinations, focused on provider access, language barriers, poverty status, gender ratios
Solutions: Target better communication through providers and campaigns with Hispanic languages, change messages to reinforce danger of cancer and reduce STD stigma message, use creative social media like avatars to communicate/educate in different languages, increase parental knowledge as to who is most at risk

Team #1: 2nd place prize winners

Focus: National, HPV, School focused initiatives
Data discovery: Contrast poverty levels/community, reasons/barriers for not receiving vaccinations, (discovery was not recommended/needed and lack of knowledge), race/ethnicity
Solutions: Don’t focus only on forced demand by mandatory vaccination approach, Focus on school-based initiatives to create a competitive status across the schools for a safe place to go. Establish levels of certification based on increases and levels of vaccination uptake and sustain certifications. Target states with less than 50 percent immunizations rates. Measure success by uptakes rates and certification achievements

Team #6: 3rd place prize winners

Focus: Global, Measles, Rubella, HPV
Data discovery: Supply chain attributes, vaccine uptake barriers/attributes, contrast MCV1 vs MCV2 for uptake across countries, contrasted Measles and Rubella on a national scale using ML-random forest algorithm to derive the highest impact propensity for uptake attributes across 27 characteristics
Solutions: Developed weighting for each countries uptake, target countries with low ratios, use the derived attributes sets for high degrees of propensity to vaccinate to develop action programs

Team #2

Focus: Global, Measles
Data discovery: Examine rates of infection for measles, attributes for herd mentality of infection verses rates of vaccination impact attributes that create a complacency of safety
Solutions: Use a predictive model to look at a countries rate of infection vs percent herd immunity to know which countries to target for actions such as vaccine supplies, campaigns, supply chain improvements, education

Team #3

Focus: National, HPV
Data discovery: Contrast coverage of MCV1 vs HPV, contrast gender differences, contrast age bands, HPV exposure rates over time
Solutions: Focus on marketing uptake for boys, campaign to parents for male uptake

Team #4

Focus: National, Measles/Mumps/Rubella—MMR Vaccination
Data discovery: Societal status, contrast states with mandatory vs not
Solutions: Mandatory school vaccinations (state/fed incentives), mobile vaccination stations/clinics, social media intervention (relate to kids parental pressure)

Team #7

Focus: Global, Measles
Data Discovery: High coverage countries vs low—contrasting attributes of impact to uptake
Solutions: Optimal placement of clinics, use incentives focusing on kids/parent needs, develop registry data in vaccine centers

First medal


Prizes were awarded to the individual members of the winning teams. See rules and registration for complete details.

  • First place prize: US $600 AMEX® gift card per team member
  • Second place prize: US $300 AMEX® gift card per team member
  • Third place prize: US $100 AMEX® gift card per team member


This competition was open to everyone excited about using data to improve health in communities domestically and across the globe. Participants were students, professionals, people interested in data, or people working with it every day. Participants had to be a US resident and at least 18 years old to participate.

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Rollins school of public health

Collaborating organizations

American immunization
The task force

Get in touch

Dr. Juergen Klenk

Dr. Juergen Klenk

Precision Medicine Leader | Federal Health

Dr. Juergen Klenk is a principal with Deloitte Consulting LLP’s Monitor Strategy practice. He focuses on advancing Precision Medicine and Data Science in health care and biomedical research through th... More