A new framing for cloud innovation
Four potential scenarios for the future of cloud innovation strategy
Cloud innovation programs have competing priorities across the c-suite. Organizations can better align business outcomes with technical requirements and gain economies of scale across these programs with scenario thinking.
Cloud adoption and the evolving customer experience
Optimizing the human experience for customers, employees, and ecosystem partners
Consumers today are more complex than ever. Marketing to them effectively requires new tools and tactics, many of which are available through the cloud.