Perspectives
Insights democratisation
Turning insights into action
An organisation that leads with insights is more agile and better equipped to cope with disruptions. The quick decision-making process is a strategic advantage, with data converted into measurable business value in a matter of minutes or even seconds, instead of days.
By 2025, the global data sphere will constitute some 175 zettabytes (1 zettabyte=1021 bytes)—up over 500% from 2018—thanks to tremendous growth at the core (traditional and cloud data centres), the edge (enterprise-hardened infrastructure like cell towers and branch offices), and the endpoints (PCs, smartphones, and IoT devices). (Source: IDC, "The Digitization of the World From Edge to Core,""November 2018).
This exponential growth in data collection means organisations often get caught up in the data-gathering process, thus sacrificing the ability to gain actionable insights from those datasets.
What if we could create a culture where everyone lives and breathes insights, a workplace where data-driven insights shape decisions? This is what we like to call an Insight-Driven Organisation (IDO). IDOs hold insight democratisation as a key principle, with an empowered workforce operating on shared, flexible data sets. They have a clear vision enabled by a powerful platform.
With Insights democratisation: A better way to turn insights into action, learn how your organisation can cut through the clutter and jumpstart your organisation’s evolution into an IDO.
Download the eBook to learn more about:
- Embedding design thinking into big data and work in Data by design into your business,
- Leveraging cloud-based tools to generate an early analysis of trends using real-time data and bolster relevance to your customers
- Transforming into an Insight-Driven Organisation (IDO).
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