Insights

Who owns the road?

The IoT-connected car of today—and tomorrow

Our cars have been connected for years, in ways that by now seem routine. True, automakers have yet to turn the “connected car” into a significant revenue generator or a key driver of vehicle sales.

The automotive industry is on the brink of a revolution, and the driving force is the suite of technologies known as the Internet of Things (IoT). As IoT technologies and services transform the automobile, the ecosystem is witnessing a steady influx of new players and the continued evolution of the roles of key stakeholders and the balance of power among them.

Of particular interest is the evolving relationship between automakers and software providers. Each has a viable claim on the driver’s seat in the rapidly changing auto-industry ecosystem, even as each new generation of services promises to throw into question just how long whoever might have their hands on the wheel can keep them there. 

How can Deloitte help

Deloitte Automotive assists automotive clients in better understanding the markets they serve in as well as the customers that serve. We provide not only local but global expertise in Consulting, Risk Advisory as well as Financial services to drive our clients business forward. Contact us today if you’d like to discuss connected cars and the Internet of Things.

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