Press releases

Top 20 clubs in the Deloitte Football Money League score all-time high revenue of €7.9bn

Zurich, 23 January 2018

  • Combined revenue for top 20 Money League clubs in the 2016/17 season grew 6% to €7.9bn, a new record
  • Manchester United loses ground but retains top spot with a revenue of €676m
  • With a total revenue of €675m second placed Real Madrid wins “El Clàsico” from a financial perspective replacing FC Barcelona (€648m) to the third place following Bayern Munich (€588m) in fourth position
  • A record ten English clubs feature in the top 20, generating a total revenue of €3.8bn, helped by the fact that 2016/17 was the first season of the current record Premier League broadcast rights deal

The 20 highest earning football clubs in the world generated €7.9bn of revenue in 2016/17, an increase of 6% on the previous year, according to the 21st edition of the Football Money League from Deloitte, the business advisory firm.

Manchester United, Real Madrid and FC Barcelona complete the top three of the Money League and it now takes revenue of almost €200m to be guaranteed a place in the top 20, almost double the amount required in the 2010 edition. Unsurprisingly, broadcast revenue is now the largest individual revenue stream for the Money League clubs, making up 45% of total revenue.

Dan Jones, partner in the Sports Business Group at Deloitte, comments:  “European football continues to flourish financially, with almost half a billion Euro of revenue growth for the top 20 Money League clubs. And at the top, we’ve seen the closest ever battle for the top spot, with Manchester United pipping Real Madrid to retain their title of the highest revenue generating club in the world. United generated €676m in 2016/17.”

“United’s ability to retain first position is all the more impressive against the backdrop of the weakened Pound against the Euro, and with both Real Madrid and FC Barcelona forecasting further revenue growth in 2017/18, the battle at the top will likely come down to on-pitch performance again next year. With all three clubs through to the Round of 16 of the UEFA Champions League, it may be as simple as the club that goes furthest in the competition will have the best chance of topping the Money League next year.”

Deloitte Football Money League 2018

Premier League continues to dominate

The English Premier League has ten teams in the top 20 this year, the most ever from one country. Whilst all Premier League clubs benefited from the improved broadcast deals, the differentiating impact of participation and success in UEFA competitions is more crucial than ever across the top 20.

Tim Bridge, senior manager in the Sports Business Group at Deloitte, comments: “The Deloitte Football Money League has a particularly English feel this year and with the new broadcast deal and UEFA competition performance driving broadcast revenue growth of over half a billion pounds for those in the top 20, it doesn’t come as a surprise. As the Premier League is currently in the middle of its rights tender for the next cycle from 2019/20, the results of this will be crucial to determining the long term composition of the Money League.”

Elsewhere in Europe

The top five is completed by Bayern Munich, in fourth position, with Paris Saint-Germain slipping to seventh, the second consecutive year that they have dropped a place. Whilst PSG are again the only French club in the Money League, Olympique Lyonnais are resurgent, ranking just outside the top 20 after benefiting from increased revenue from their move to a new stadium and a successful run to the semi-final of the Europa League. AC Milan miss out for the first time but city rivals Internazionale move up four places to 15th after significant commercial revenue growth, following a takeover by the Chinese company, Suning. 

The Deloitte Football Money League – 2016/17 revenue

Position
(last year’s position)

Club

2016/17 Revenue (€m) (2015/16 Revenue)

1 (1)

Manchester United

676.3 (689)

2 (3)

Real Madrid

674.6 (620.1)

3 (2)

FC Barcelona

648.3 (620.2)

4 (4)

Bayern Munich

587.8 (592)

5 (5)

Manchester City

527.7 (524.9)

6 (7)

Arsenal

487.6 (468.5)

7 (6)

Paris Saint-Germain

486.2 (520.9)

8 (8)

Chelsea

428 (447.4)

9 (9)

Liverpool

424.2 (403.8)

10 (10)

Juventus

405.7 (338.9)

11 (12)

Tottenham Hotspur

355.6 (279.7)

12 (11)

Borussia Dortmund

332.6 (283.9)

13 (13)

Atlético de Madrid

272.5 (228.6)

14 (20)

Leicester City

271.1 (172.1)

15 (19)

Internazionale

262.1 (179.2)

16 (14)

Schalke 04

230.2 (224.5)

17 (18)

West Ham United

213.3 (192.3)

18 (n/a)

Southampton

212.1 (166.2)

19 (n/a)

Napoli

200.7 (144.2)

20 (n/a)

Everton

199.2 (162.5)

About the Sports Business Group at Deloitte

Over the last 20 years Deloitte has developed a unique focus on the business of sport. Our specialist Sports Business Group offers a multi-disciplined expert service with dedicated people and skills capable of adding significant value to the business of sport. Whether it is benchmarking or strategic business reviews, operational turnarounds, revenue enhancement strategies or stadium/venue development plans, business planning, market and demand analysis, acquisitions, due diligence, expert witness, audits or tax planning; we have worked with more clubs, leagues, governing bodies, stadia developers, event organisers, commercial partners, financiers and investors than any other adviser.

For further information on our services you can access our website at www.deloitte.co.uk/sportsbusinessgroup.

Deloitte Switzerland

Deloitte is a leading accounting and consulting company in Switzerland and provides industry-specific services in the areas of Audit & Assurance, Consulting, Financial Advisory, Risk Advisory and Tax & Legal. With more than 1,800 employees at six locations in Basel, Berne, Geneva, Lausanne, Lugano and Zurich (headquarters), Deloitte serves companies and organisations of all legal forms and sizes in all industry sectors.

Deloitte Switzerland is an affiliate of Deloitte Northwest Europe, a member firm of the global network of Deloitte Touche Tohmatsu Limited (DTTL) comprising of around 264,000 employees in more than 150 countries.

Note to editors

To review the full findings of the Deloitte Football Money League, please visit: www.deloitte.co.uk/sportsbusinessgroup.

This press release is based on the Deloitte Football Money League published in January 2018. As explained more fully in the publication, the revenue figures are extracted from the annual financial statements of the company or group in respect of each club, or other direct sources, for the 2016/17 season.

There are many ways of examining the relative wealth or value of football clubs. For the Deloitte Football Money League, revenue has been used as the most easily available and comparable measure of financial performance. 

Revenue excludes player transfer fees, VAT and other sales related taxes. In a few cases we have made adjustments to total revenue figures to enable, in our view, a more meaningful comparison of the football business on a club-by-club basis. 

We have not performed any verification work or audited any of the information contained in the financial statements or other sources in respect of each club for the purpose of the publication.

For the purpose of the international comparisons, unless otherwise stated, all figures for the 2016/17 season have been translated at the average exchange rate for the year ending 30 June 2017 (£1 = €1.1637; €1 = RUB73.5604). Comparative figures have been extracted from previous editions of the Deloitte Football Money League, or from relevant annual financial statements or other direct sources.

Later this year the Deloitte Annual Review of Football Finance will be published, providing a more detailed analysis of the English and European football finance landscape.

In this press release, Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited (“DTTL”), a UK private company limited by guarantee, and its network of member firms, each of which is a legally separate and independent entity.

Deloitte AG is an affiliate of Deloitte NWE LLP, a member firm of DTTL. Deloitte NWE LLP and DTTL do not provide services to clients. Deloitte AG is an audit firm recognised and supervised by the Federal Audit Oversight Authority (FAOA) and the Swiss Financial Market Supervisory Authority (FINMA).

Please see www.deloitte.com/ch/about to learn more about our global network.

© 2018 Deloitte AG. All rights reserved.